A company blog is a great way to market your company online — especially if you update the blog frequently, and your company is in a niche that will attract a lot of readers.  Basic guidelines say that a blog needs to be updated at least three times a week to be moderately successful, but [...]

Forming relationships and partnerships with other related businesses is an Internet marketing technique that many business owners overlook.  The tendency is toward “every man out for himself,” which doesn’t work nearly as well as forming beneficial relationships with other businesses.  This is one of the key ideas of Principled Profit, the groundbreaking book on marketing [...]

There is a common misconception that the more popular a niche is, the easier it will be to improve your website’s standing via Internet marketing.  However, this is not necessarily true.
Think about it.  If a niche is really popular, then yes, there are more customers — but there are also many more competing businesses in [...]

Most American families have come to rely on natural gas to heat and cool their homes. The clean burning, safe and efficient gas fuels various generation and manufacturing plants, as well as individual homes and residences. It is a cause for concern these days, however, considering the higher energy cost that it takes to keep [...]

I have been trying to cancel my home alarm monitoring service for almost three months now!  They keep saying it’s being “processed.”  And of course, you get all these threats about how it will affect your home insurance rates.  Is there any reason in the world why it should take so long?
I’d much rather install [...]