Archive for December, 2008

How I Got Back in the Game

My parents owned their own insurance agency when I was a kid and when my brother and I grew up we opened up an office as well.  We have always done well enough to get the bills paid and live comfortably but now that consumers have more choices the insurance market has become very competitive.  [...]

I am Absolutely Baffled

No one gets it.  “Do you know Sarah?” “Which Sarah is that?”  “You know, tall Sarah.”
That is the story of my life.  I have had people come up to me and literally just fall over themselves, stuttering that “Wow, you’re tall.  I mean, really, really tall.  Do you know how tall you are?”  I’m only [...]

Name Calling

I grew up with a nickname.  At first I thought it was an endearing term since one of my favorite cartoon characters is that adorable tiger named Snagglepus.  My father called my little sister Cricket as her nickname, Sport was how he referred to my brother, and Snagglepus is how he addressed me.   I don’t [...]

The Rule of Marketing: Plan Ahead!

One of the biggest mistakes I see clients make is not thinking ahead enough with their marketing.
For instance, I have one client who is always contacting me for a press release after they have already implemented the website changes, started offering the new product, etc.  And then of course they want the press release done [...]

Our Visit Study To A Constructions Site

Being a student in Civil Engineering, I do not just study on how to make plans and designs on paper.  I also need to know about physical properties of soils and other things involved in construction of bridges, buildings and other infrastructure.
Last month, we visited a construction site.  It was a big area where a [...]